What happens when you mix a classic Hampton Roads BBQ with the most viral, hard-to-find fashion accessory of 2026? You get a crowd-pleasing "Golden Ticket" moment!

This past April 25th, we returned to The Williams School for their Annual BBQ. We’ve been proud sponsors of this event since 2022, but for 2026, we wanted to bring something truly special to the table.

The Hunt for the Lavender Tote 

If you’ve been near a Trader Joe’s lately, you know the limited-edition Lavender Canvas Tote is the "it-bag" of the season. They sold out instantly, and finding one in the wild is nearly impossible. But we managed to track down one—and we knew it had to go to someone in our community.

​Teresa Chalsma took to the band’s microphone to announce our one-of-a-kind goodie bag giveaway. The atmosphere was electric! A huge crowd gathered as we prepared to give away the "viral sensation" of the spring. It was incredible to see how receptive and excited everyone was for this small, stylish piece of 2026 history.

More Than Just a Sponsorship 

At The Roofing Company, Inc. we love finding creative ways to give back. Whether it’s protecting your home from a storm or handing out the season’s most elusive tote bag, we are committed to being an active, fun, and reliable part of the Tidewater community.

Thank you to The Williams School for another great year. We’re already wondering how we’ll top the lavender bag in 2027!